Gene Hallman wearing a suit and tie smiling at the camera

Education


  • M.B.A. (Magna Cum Laude) University of South Carolina, 1985
    • Received MBA Outstanding Student Award
  • B.S. in Economics (Cum Laude) College of Charleston, South Carolina, 1982

 

Professional


  • Chairman/CEO of Eventive Sports, a Birmingham, Alabama-based sports event management company.
    • Formed with partner Ronald Bruno in 1995, Eventive Sports employs more than 90 teammates in 12 offices throughout North America. The company manages a wide variety of major sporting events.
    • Eventive Sports is one of the country’s largest event management companies dedicated exclusively to managing sporting events.

 

Event Experience


Golf

  • Since 1992, most noted for the management of the Birmingham area Champions Tour event which began as the Bruno’s Memorial Classic at Greystone and is now known as the Regions Tradition
  • 20+ USGA National Championships including the U.S. Women’s Open, U.S. Senior Open, and Walker Cup
  • 50+ Champions Tour events (formerly Senior Tour)
  • 20+ LPGA golf tournaments
  • 15+ Web.com Tour tournaments

Motorsports

  • Exclusive promoter for world-renowned Barber Motorsports Park – Birmingham, AL
  • Children’s of Alabama Indy Grand Prix – the only INDYCAR event in Deep South
  • MotoAmerica
  • Barber Historics- Vintage automobile festival
  • Barber Vintage Motorcycle Festival

Baseball

  • Southeastern Conference Baseball Tournament (since 1998) Regions Park -Hoover, AL

Football

  • Gameday Operations for the University of Alabama Football, Gymnastics, and Basketball programs
  • Magic City Classic, the largest HBCU college football game in the country- Legion Field; Birmingham, AL

2020 Health Testing Facilities

  • Operations and onsite logistics for GuideSafe™ Entry Testing, providing free COVID-19 testing for all four-year and two-year students at Alabama’s colleges and universities.

Additional Events

  • CrossFit Games World Championship, 2011– present- Home Depot Center, Los Angeles, CA
  • National Senior Games, 2017- Birmingham, AL

Other Notable Event Experience

  • CEO for Birmingham Olympic Soccer Venue, 1996 – Legion Field, Birmingham, AL
  • World Heavyweight Championship Boxing Match- First ever Title fight in Alabama history-Bartow Arena- Birmingham, AL
  • AVP Pro Beach Volleyball Tour, 2006 – Hoover, Al
  • SWAC Football Championship,1999-2005 — Legion Field, Birmingham, AL
  • NCAA 1st & 2nd Round Basketball Tournament Games, 2000, 2003, 2008- Birmingham, AL
  • United States Olympic Men’s Marathon Trials, 2004-Birmingham, AL
  • Southeastern Gymnastics Championship, 1999, 2001,2004, 2010, 2014- Birmingham, AL
  • NCAA Men’s Soccer Final Four National Championship, 2011-2012 – Hoover, AL
  • NCAA Women’s National Gymnastics Championship, 2014- Birmingham, AL
  • Brett Favre Charity annual softball game, Green Bay Packers, 2000-2007 -Green Bay, WI

 

Professional Honors


  • 2020 – Top 40 Under 40 All-Stars: The Ultimate Top 40 Class by the Birmingham Business Journal
  • 2016 – 205 Influential Executives by the Metro Birmingham Business
  • 2016 – Recognized as one of Birmingham’s Most Influential Leaders by the Birmingham Business Journal
  • 2015 – Client Spotlight by the Birmingham Business Journal
  • 2014 – Recognized as one of Birmingham’s Most Influential Leaders by the Birmingham Business Journal
  • 2013 – Recognized as one of Birmingham’s Most Influential Leaders by the Birmingham Business Journal
  • 2011 – Inducted into Birmingham Golf Association Hall of Fame
  • 2010 – Top 40 Under 40 Alumni Hall of Fame; Birmingham Business Journal
  • 2005 – Community Leadership Award; City of Leeds
  • 2004 – Men of Substance and Style; Birmingham Magazine
  • 2003 – Alabama Man of the Year; March of Dimes
  • 1999 – Top Ten Up and Coming Leaders for Birmingham Region; Birmingham News
  • 1994-1999 – Top Twelve Most Influential Sports Leaders in Alabama; Birmingham Post-Herald
  • 1999 – Vestavia Hills Rotary Club Celebrity Roast Honoree
  • 1998 – Outstanding Community Sales & Marketing Award; Birmingham Sales and Marketing Execs
  • 1997 – Best in Business Rising Star Award; Birmingham Business Journal
  • 1996 – Alabama Marketer of the Year; America Marketing Association
  • 1996 – Birmingham Man of the Year; Birmingham Business Journal
  • 1995-1996 – Birmingham’s Top 10 Most Influential People; Birmingham Business Journal
  • 1995 – Birmingham Person of the Year; Birmingham Magazine
  • 1995 – Communicator of the Year; International Association of Business Communicators
  • 1995 – Top 40 Under 40; Birmingham Business Journal

 

Activities


  • United Way, Alexis de Tocqueville Society Member
  • Birmingham Business Alliance, Board of Directors
  • Annual American Heart Association Ball Gala, Emcee
  • Competitive long distance runner; competed in both New York City and Boston Marathons
  • Centennial Olympic Games, Atlanta 1996, Torchbearer

 

Personal


  • Born December 22, 1959, Anderson, SC,
  • Two children–daughter, Ella Grace, 10/22/03; son, Marshall 9/6/05
  • Member, Mountain Brook Community Church